Bad Sound Kills
Good Music

Travel into the darkest of darkness as a lone hero unravels the most beastly bestialities of mankind: The murders of music.

This revitalisation of the legendary HiFi Klubben campaign ‘Bad Sound Kills Good Music’ brings the campaign onto a new wacky mission filled to the brim with action, humour and audio as it should be.

Bad sound must be stopped.

A 360 🧭 nordic
campaign

The campaign rolled out across Northern Europe and due to the richly filled hero film format it was easy to create content for social media, cutdowns and bumpers for Youtube, and make it an all together very effective campaign.